Quality Excellence: State of Mobile Applications

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Unlock Customer Feedback to Drive Business Results


Decrease In Churn

Reduction in Support Tickets


Faster Resolution Time



Increase in User Retention

In today’s hyper-connected world, customer feedback is real-time, unsolicited, and given in magnitudes of billions of pieces of feedback every day. 

unitQ analyzed 22,225,825 pieces of publicly available App Store user reviews for 5,318 top Android and iOS mobile applications in Spring 2023. Real-time insights from user feedback were translated, categorized, and summarized using unitQ's proprietary AI and ML algorithms to surface:

 - Top Quality Issues
 - Top feature requests
 - Trending 4-star reviews on the brink of a 5-star review
 - Top 50 apps driving quality excellence

Spring 2023 Benchmark Report